Savings

Zašto je za financijski uspjeh najvažnije s ulaganjem početi što ranije?

Hrvoje Vargić4 min čitanja

„S time ću početi kasnije. Ionako ne mogu odvajati veliki iznos.“ Ovo je najčešća prva misao većine ljudi vezana uz štednju i ulaganje.

To je ujedno i velika greška. Za financijski uspjeh i stvaranje bogatstva najvažnije je početi što ranije, a ne s velikim iznosom.

U sljedećem tekstu saznaj zašto.

Savršeno je neprijatelj dobroga

U financijama, savršeno je neprijatelj dobroga. Čekajući savršenu priliku za štednju i ulaganje, da možeš odvajati više sredstava i sl. – nećeš iskoristiti prednosti ranog ulaganja.

Oni koji počnu ulagati dovoljno rano, iskorištavaju djelovanje složene kamatne stope. Složena kamatna stopa je moćna stvar. Većina ju plaća (najviše kroz kredite), a manjina se njome koristi.

„Složena kamata je 8. svjetsko čudo. Tko ju razumije, zarađuje na njoj; tko ju ne razumije, plaća ju.“
Albert Einstein

Jednostavan i složeni prinos na ulaganje

Ljudi obično zamišljaju kamatne prinose na način jednostavne kamate. Primjerice, ako svake godine oročiš 1000 kn s kamatnom stopom od 5%, tvoji prinosi će biti:

1. godina: 1050 kn

2. godina: 1050 kn

3. godina: 1050 kn, itd.

To znači da ćeš nakon 3 godine imati 3150 kn. Uloženih 3000 kn s kamatom od 5% naraslo je na 3150 kn. To je krivo.

Ono što ljudi često ne uzimaju u obzir jest da se kamata zbraja. Tako nastaje složena kamata. Doslovno, dobivamo kamatu na kamatu.

Primjerice, na uloženih 1000 kn s kamatnom stopom od 5%, u prvoj godini prinos će biti 50 kn. No, već u drugoj godini 5% kamate će se obračunavati na ukupni iznosi od 1050 kn. To znači da će prinos iznositi 52,50 kn.

Ovako to izgleda kroz pet godina:


kamatni-prinos
kamatni-prinos

Kod složenog ukamaćivanja prinos ne raste linearno, nego geometrijski. U gornjem primjeru, prinos je u prvoj godini iznosio 50 kn, a u petoj 60,78 kn. U međuvremenu nije bilo dodatnih uplata, nego je početni ulog od 1000 kn „radio za tebe“.

Moć složene kamate najbolje se vidi na dulji rok. Primjerice, samo 1 dolar uložen u američki tržišni indeks S&P 500 1930. godine je na kraju 2018. godine iznosio 3,939 dolara.



SP-1-dolar-ulozen


Ulaganje - zašto je potrebno početi dovoljno rano?

Složena kamatna stopa čini da vrijeme radi za tebe. Što duže ulažeš i štediš, tvoja imovina će više narasti.

No, svačiji život je ograničen i gotovo nitko neće imati dovoljno vremena ulagati 87 godina kao u gornjem primjeru. Zato je od iznimne važnosti početi dovoljno rano.

Sagledajmo to na primjeru.

Imamo tri osobe.

Osoba A započinje ulaganje u 25. godini i ulaže do 35. Nakon toga više ne radi dodatne uplate.

Osoba B ulaže od 35. do 65. i cijelo to vrijeme vrši uplate.

Osoba C ulaže od 25. do 65. godine.

Svi odvajaju godišnje 5000 kn i dobivaju prinos po istoj kamatnoj stopi.


Moc-slozenog-ukamacivanja


Najvažniji zaključak je da osoba B do 65. godine neće dostići osobu A koja je sa ulaganjem počela ranije, iako je uložila tri puta više novca. Osoba A je ulagala samo 10 godina, ali je počela ranije. Do 65. godine uložila je tri puta manje od osobe B. Ipak, osoba B ju nije uspjela sustići.

Vrijeme je novac.

Naravno, najbolje je prošla osoba C. Ona je ulagala cijelo vrijeme od 25. godine i njeno se bogatstvo do 65. godine najviše povećalo.

Zaključak: najbolje je ulagati kontinuirano i dugoročno. No, najvažnije je početi dovoljno rano. Rano ulagati je bolje nego puno ulagati.

Sljedeći korak: odluka

Naravno, ovo su racionalni razlozi. No, čovjek ne djeluje samo na temelju racionalnih razloga, nego i na temelju emocija. Emocije nam daju motivaciju da učinimo ili ne učinimo nešto.

Istovremeno, mogu nas sputavati razlozi koji nisu dovoljno opravdani. Nije to za mene, to je prekomplicirano, previše godina bih trebao čekati, radije trošim sada - samo su neki od njih.

Otuda polazi i tvrdnja da se financijski uspjeh samo 20% sastoji u znanju, a 80% u ponašanju. 

Unatoč tome što znaš sve ovo o kamatnoj stopi i prinosima, promjenu ponašanja možeš inicirati samo ti.

PS Nakon što odlučiš početi s ulaganjem, sljedeći korak je odlučiti u što ulagati. Prvi korak može biti ulaganje u treći mirovinski stup ili u ETF-ove koji prate tržišne indekse. Više o njima u sljedećim tekstovima na blogu.

________________

Želiš znati koje je najbolje ulaganje za neprofesionalce?

Naš tim stručnjaka pomoći će ti u dobivanju odgovora. Pretplati se na naše edukacije i saznaj sve o ulaganju koje vodi do financijskog uspjeha.

Još s bloga

Sve objave

More Than Money: Why Financial Literacy Is a Democratic Competence

Reflections from the Financial and Economic Literacy NECE Lab, Vienna, 27–28 April 2026 When we talk about financial literacy, most people picture budgeting apps, savings accounts, and the fine print on a loan agreement. Useful things, but a narrow picture. Increasingly, educators, researchers, and policymakers across Europe are making a bigger claim: understanding money is not only a personal survival skill. It is a foundation of active citizenship and democratic resilience. That claim was the beating heart of the Financial and Economic Literacy NECE Lab in Vienna, a two-day gathering hosted by THE CIVICS Innovation Hub together with Znanje na djelu and the Erste Financial Life Park (FLiP), with the support of ERSTE Foundation. We were proud to be part of it, having Magdalena Basić Alando actively participate and present our own project, Financial Literacy for Rural Youth, and learning alongside practitioners from across the continent. This post pulls together what the research actually says, and what we saw play out in the room. The problem: too many young people can't apply what they know Start with the evidence. In the OECD's most recent international assessment of 15-year-olds, released in 2024, the picture is sobering: across the 14 OECD countries assessed, 18% of students on average do not have basic proficiency in financial literacy, meaning they cannot apply their knowledge to real-life situations involving financial decisions. The gap is not evenly distributed. Socio-economically disadvantaged students are over-represented among low performers, which risks entrenching inequality as those students become adults. In other words, the young people who most need economic confidence are the ones least likely to be given it — a pattern that maps neatly onto who feels shut out of public life more broadly. There is a hopeful flip side. Financial literacy and positive financial behaviour are linked: students with stronger skills behave more responsibly with money and are more forward-looking, with high performers markedly more likely than low performers to save. Skills, attitudes, and behaviour move together — which is exactly why how we teach matters as much as what we teach. The bigger claim: financial literacy feeds democratic participation Here is where the Vienna conversation went beyond personal finance. One of the Lab's expert speakers was Anna Lo Prete of the University of Turin, whose research sits right at this intersection — and whose work is among the clearest evidence we have on the question. Lo Prete's cross-country analysis documents a positive association between political participation — measured by the number of citizens voting in national elections — and the awareness of the trade-offs behind private and public decisions that basic financial education captures. Crucially, this is not just correlation dressed up: empirical models that control for a large set of other determinants of voter turnout indicate that financial literacy continues to have a positive and causal impact on electoral participation. Why would that be? The logic is intuitive once you see it. Understanding some economics and finance helps citizens grasp the reasons behind public intervention and weigh the pros and cons of policy proposals and agendas. A voter who understands taxation, public budgets, inflation, and debt is simply better equipped to evaluate the promises on a ballot — and harder to mislead. The catch: financial literacy alone isn't enough It would be too easy to conclude "teach kids about compound interest and democracy takes care of itself." The research is more demanding than that — and this nuance came up repeatedly in Vienna's group work. A recurring critique in the academic literature is that much mainstream financial education quietly frames citizens as consumers rather than participants. One influential analysis argues that dominant financial literacy programmes can end up promoting a limited, consumerist form of civic engagement, and that what is really needed is a critical, emancipatory civic financial literacy for an engaged citizenry able to extend and protect more robust conceptions of freedom and democracy. Scholars working on integrative economic education put the point sharply: financial literacy without civic competence remains a merely reactive skill rather than a source of genuine political agency, which is why financial literacy and civic competences should be understood as parts of a single integrative concept of economic education. The two only reach their full value when taught together — money knowledge that can read the system, not just cope with it. Europe is building the scaffolding None of this is happening in a vacuum. The policy architecture is catching up with the research. In 2023 the European Commission and the OECD jointly published a Financial Competence Framework for Children and Youth in the European Union. It is not only about interest rates and risk: alongside the four core content areas — money and transactions, planning and managing finances, risk and reward, and the financial landscape — the framework deliberately integrates cross-cutting dimensions including digital finance, sustainable finance, entrepreneurship, and citizenship. Citizenship is written into the framework by design. On the civic side, the Council of Europe's Reference Framework of Competences for Democratic Culture exists precisely to equip young people with the competences needed to defend and promote human rights, democracy and the rule of law, to act as active citizens, and to live peacefully together with others. Read the two frameworks side by side and the overlap is obvious: critical thinking, informed decision-making, and the confidence to participate. What this looks like in practice: rural youth and economic autonomy This is the gap our own project set out to close, and the reason we were presenting it in Vienna. Financial Literacy for Rural Youth: Building Democratic Resilience Through Economic Empowerment merges financial and civic education for an audience usually left out of both: young people in rural areas, who are systematically underrepresented in programmes that tend to be urban-centred. Working with our partners, the project equips rural GenZ participants in Croatia and Belgium with practical competences: budgeting, saving, investing, planning; through gamified, peer-to-peer, blended learning adapted to rural digital realities. But the design goes a step past personal finance, exactly along the lines the research recommends. Participants learn to analyse economic policies, financial products, and media narratives about money, so they can resist manipulation and make informed civic choices. The premise is that economic dependency and exclusion are themselves barriers to democratic participation, and that when young people understand how taxation, public budgets, and economic policy shape their own lives, they engage more meaningfully in democratic processes. A transnational peer exchange between Croatian and Belgian participants adds a cross-cultural, shared-European dimension, a small counterweight to the polarisation that tends to follow economic marginalisation. The pilot trainings in Croatia are already complete, with workshops in Belgium still ahead. And the methodology is being built to outlast the project and be shared amongst all stakeholders. Where the formal and non-formal worlds meet If there was one moment in Vienna that made the abstract concrete, it was the guided tour of the Erste Financial Life Park (FLiP), FLiP turns financial education into something you can walk through and touch: interactive stations where visitors make real-feeling budgeting decisions and immediately see the consequences. It is a vivid rebuttal to the idea that money education has to be dry. A theme the NECE Lab kept returning to, and one the research underlines, is the relationship between formal schooling and non-formal education. Classrooms provide reach and legitimacy; non-formal initiatives like ours provide the agility to reach underserved groups, experiment with gamified and peer-led methods, and adapt fast. The most promising path forward is not one or the other, but connective tissue between them: school systems that borrow the energy of non-formal approaches, and civic organisations whose toolkits can be picked up and used inside classrooms. The takeaway The case made in Vienna, and backed by the evidence, is straightforward but consequential. Financial literacy is not merely about helping individuals stay solvent. Done well, paired with civic competence rather than reduced to consumer advice, it strengthens people's capacity to understand the systems they live in, to resist manipulation, and to participate in the democratic decisions that shape their economic lives. In an era of rising costs, growing inequality, and declining trust in institutions, that capacity is not a luxury. It is infrastructure for democracy. We left Vienna grateful to all speakers for the intellectual grounding; to our fellow educators for the knowledge exchange and the good company; to the organisers: THE CIVICS Innovation Hub, Znanje na djelu, Erste Financial Life Park, and ERSTE Foundation, FLiP centre. The next chapter is being written in rural classrooms and community halls across Europe. We're glad to be part of it. Sources OECD (2024), PISA 2022 Results (Volume IV): How Financially Smart Are Students?, OECD Publishing. Lo Prete, A. (2024), Political participation and financial education: Understanding personal and collective trade-offs for a better citizenship, Economics Letters / ScienceDirect. Lo Prete, A., Financial education: From better personal finance to improved citizenship, Journal of Financial Literacy and Wellbeing, Cambridge Core. Arthur, C. (2012), Financial Literacy Education for Citizens: What Kind of Responsibility, Equality and Engagement?, Citizenship, Social and Economics Education (SAGE). Integrative Economic Education to Combine Citizenship Education and Financial Literacy (ResearchGate). European Union / OECD (2023), Financial Competence Framework for Children and Youth in the European Union, OECD Publishing. Council of Europe, Reference Framework of Competences for Democratic Culture (RFCDC).

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